Bing Webmaster Tools is a free service offered by Microsoft’s Bing search engine that allows website owners to monitor and maintain the performance of their website in Bing search results. Bing Webmaster Tools’ key features are as follows:
- Dashboard: A summary of your website’s performance in Bing search results, including the number of pages indexed and clicks.
- Sitemaps: Allows you to submit sitemaps to Bing, which can assist Bing in finding and indexing all of your website’s pages.
- Crawl Information: This shows how frequently Bing crawls your website and how many pages it can crawl each time.
- Keyword Research: This feature allows you to look up relevant keywords and phrases for your website and view data on how well your website performs for those keywords in Bing search results.
- Search Terms: Displays specific information about the Bing search queries that are bringing visitors to your website, such as the number of clicks, impressions, and click-through rate (CTR).
- Backlinks: This feature allows you to check which websites are connecting to your website and allows you to disavow connections that you believe are damaging your search performance.
- Index Explorer: This tool allows you to see which pages on your website are indexed by Bing and allows you to submit URLs for indexing.
- Markup Validator: This allows you to verify the schema markup on your website, which can help Bing comprehend the content of your pages and present it in rich snippets in search results.
- Mobile Friendliness: Determines whether your website is mobile-friendly and whether it has any flaws that may impair its performance on mobile devices.
- Security: Allows you to monitor any security issues on your website, such as malware or hacking attempts, and provides advice on how to resolve them.
- Blocked Resources: Displays which resources on your website are being blocked by Bingbot and allows you to unblock them.
- Geotargeting: Allows you to specify a target country or region for your website, ensuring that it is displayed to the appropriate audience in search results.
- Content Keywords: This feature allows you to see which keywords are most frequently used on your website and allows you to add or remove keywords to increase your website’s visibility in Bing search results.
- Inbound Link Data Displays the inbound links to your website and provides thorough information on the linked pages, anchor text, and link type.
- Analytics: Provides detailed information on your website’s traffic, such as the number of visitors, the pages they visit, and how they found your website.
- Custom Reports: You can generate custom reports and segments, as well as set up custom alerts for certain events or metrics, using this feature.
- Notifications: Allows you to receive alerts and notifications when significant changes to your website occur, such as malware detection, crawl failures, or changes in search performance.
Bing Webmaster Tools is a helpful tool for website owners to monitor and maintain their website’s performance in Bing search results, as well as to discover and resolve any technical issues that may be harming their search visibility.
Bing Webmaster Tools offers a complete set of tools and capabilities that can assist website owners in monitoring and improving the performance of their website in Bing search results. It enables you to evaluate and comprehend your website’s traffic, discover issues, and make data-driven decisions to improve the exposure and ranking of your website.