What is Technical SEO?

Improve your website’s exposure and search engine rankings by focusing on the site’s underlying technical structure, or what’s known as “Technical SEO”.

Technical SEO includes a variety of elements such as:

Website Security (Defending Your Website’s Safety)

Secure websites encrypt user information and block unwanted visitors by default using HTTPS.

URL formatting of the site (URL Structure)

URLs need to be simple, easy to remember and have essential keywords. A well-designed website will have a straightforward structure that is simple to use and indexed by search engines.

Schema Markup

Structured data like schema markup is used to assist search engines to interpret the information presented on a website.

Pages of the Website Crawling and indexing: 

Crawlers are used by search engines to find and add newly published web pages to their indexes. Making sure these crawlers can read and comprehend your site’s content is an important part of technical SEO.

The quickness of the Website (Page Loading)

Websites that take too long to load negatively affect both the user experience and the site’s ranking in search engine results.

Redesigning for Mobile Use (Mobile Friendly)

More and more people are accessing the internet through their smartphones, thus websites must be accessible on these devices and adapt to various screen sizes.

A Site Map (Collection of All Pages)

To aid search engines in indexing a website’s content and determining its hierarchy, developers often include a sitemap (a file containing a list of the site’s pages) in their site’s root directory.


Technical SEO also encompasses fixing issues like 404 pages, broken links, redirects, and more.


By adhering to these technical SEO recommendations, you can boost your website’s search engine rankings and traffic, and offer a more satisfying experience to your site’s users.

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